Monday, 16 March 2015

4. Who would be the audience for your media product?

The primary audience for our media product are young adults (15-25years) which is a mass audience; this means that the certificate for our film would be 15, we have decided on this as our main target because the genre of our opening sequence is thriller which means that there will be some scary scenes, and this film would also contain gore and violence as they are usually subject to zombie-apocalypse films. This film is aimed at both genders and all social groups. The different social classes that it is aimed at are lower middle class, skilled working class, working class, and casual/ lowest grade workers. This means that it is aimed at nearly all employment (with the exclusion of workers in the upper middle class and middle class). Our media product is aimed at people of all ethnicities who are English speaking as otherwise they wouldn't understand what is being said in the film.


Our secondary audience for our media product is adults or parents (26+years) because viewers who have just turned 15 may not want to see this film alone, or simply because this film isn't just aimed at you adults because we have included aspects that may appeal to people slightly older than the primary target.

The production company that we have chosen for our media product is Warner Bros because this is a big Hollywood Company that would provide us with a large budget for producing, distributing and advertising our film. We predict that this company would attract many viewers as it is famous for producing very successful films such as the Harry Potter film series.

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